My research examines the tensions regarding new technological artifacts by the critique of the emerging dimensions of TechnoBioPower in the spotlight of Digital Capitalism and Affect Economy. The dissertation I am working on seeks to expand our understanding of human/machine intercation as far as technological artifacts – designed to be interactive, customizable, and sympathetic – proliferate in ordinary life entangling technoscience with social practices. Informed by Feminis- Guattarian (micro)political theory, I advance a feminist semio-pragmatic framework as the basis for a renewed analysis of techno-social routines and the onto/epistemological semiotization that actively ‘affect’ new ways of being, living, and knowing. Also, the pragmatics engagement enables to unveil how interaction with new technological artifacts displays micropolitics highly embedded with performative power relations.

Personal Website: https://ut-ee.academia.edu/PatriziaSergio

Contact: patrizia_sergio@libero.it ; patrizia.sergio@ut.ee