Secondary Sources

Tadajewski, Mark: “Helen Woodward and Hazel Kyrk: Economic Radicalism, Consumption Symbolism and Female Contributions to Marketing Theory and Advertising Practice.” In: Journal of Historical Research in Marketing. 2013, 5 (3), pp. 385 – 412.

Tadajewski, Mark: “Creating the Critical Consumer: Helen Woodward and Hazel Kyrk on Self-determination and the Good Life.” In: Olga Kravets (ed.), Pauline Maclaran (ed.), Lorna Stevens (ed.): The Routledge Companion to Marketing and Feminism. London, Routledge, 2022; pp. 31 – 44.

Fiorito, Luca; Scheall, Scott; Suprinyak, Carlos Eduardo: Research in the History of Economic Thought and Methodology: Including a Symposium on Hazel Kyrk’s A Theory of Consumption 100 Years after Publication. Leeds, Emerald, 2024

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